I hope this digital correspondence finds you well. By now I'm hoping you've received innumerable letters, cards, emails and perhaps even the occasional crayon drawing from people who love Signed, Sealed, Delivered as much as I do. I hope you've heard stories about the family we've made, and about all the ways hearts and minds have been touched by Martha Williamson's work, and our love for the actors who have brought her stories to life on both your networks.
While I'm sure you've appreciated the emotional, personal pleas, I'm also well aware that they may only go so far in convincing the people around you that Signed, Sealed, Delivered is top priority moving into 2017. Today, I hope to pen the argument that makes the case for now, and possibly for all time.
First, there's the matter of numbers, ratings and the number of times Signed, Sealed, Delivered has made network history. After garnering a solid 1.4 Household rating average during its single season run, introducing 10 million people to its quirky, complicated, and endearing cast, as well as making Hallmark Channel the # 5 rated cable network during its time slot, Signed, Sealed, Delivered wasted no time making its mark on Hallmark Movies & Mysteries.
In addition to receiving a Christopher award, the high quality storytelling and production have led to the repeated nomination of Signed, Sealed, Delivered for various Canadian film and television awards since it first aired. Among them a Leo Award in 2014 for Best Score in a Television Series (Hal Beckett), a 2015 Canadian Film Award for Best Score for The Treasure Box (James Jandrisch), and most recently for three Leo Awards for Truth Be Told (Best Television Movie, Best Direction - Kevin Fair and Best Supporting Performance by a Male in a Television Movie - Geoff Gustafson).
Signed, Sealed, Delivered does much more than superficially demonstrate the act of delivering a letter as a means of connection, it expands on that vision by telling compelling stories about the power of those connections as they are created and challenged, while practically exploring faith, love and the beautiful complexities of life. In a world where technology has all but replaced face-to-face interaction and the carefully crafted, handwritten letter, this show celebrates “what endures---human need to connect emotionally with others” and the indelible mark it leaves on the lives of those involved. Much like Hallmark sees this intrinsic need as the key to its brand flourishing long into the future, so Signed, Sealed, Delivered personifies and reinforces this timeless commitment, making it an irreplaceable gem in Hallmark’s crown.
Aside from being the only Hallmark original scripted series to be based on the delivery of letters and cards, Signed, Sealed, Delivered is also the only program to have aired on both Hallmark Channel and Hallmark Movies & Mysteries, further reinforcing it's fluid compatibility with the Hallmark brand and its values. As well as tackling serious topics, this show also has a knack for humor---particularly romantic comedy---flowing seamlessly into the genre you shared with The Hollywood Reporter is a top priority for your network(s)---Have you ever watched Rita and Norman?!
On Behalf of POstables Everywhere